Our story

Retrak was born from a frustration every real estate agent knows: you spend weeks finding clients, writing offers, and getting under contract — then between contract and closing, the deal quietly falls apart.

There are hundreds of tools for finding leads. There are tools for managing documents. But there was nothing that actually watched your deals and told you when something was going wrong — before it was too late.

We built Retrak to solve that problem. Our platform monitors every active deal in your pipeline, detects behavioral signals that predict cancellation, and coaches you on exactly what to do to save the deal.

The AI gets smarter with every deal that flows through the system. Patterns from hundreds of transactions inform the coaching every agent receives. It's like having a veteran broker looking over your shoulder on every deal — except it never sleeps, never forgets a deadline, and has data to back up every recommendation.

Built in California, for California real estate professionals. We know C.A.R. contracts, we know contingency deadlines, and we know the difference between a deal that's going to close and one that's about to fall apart.